Under the turbulence of the political climate, many Americans feel that their country is spinning out of control, and the definition of the American Dream seems to be lost. For spring/summer 2018, PRIVATE POLICY intends to be a gatherer; collecting bits and pieces of ordinary American life, in comparison to the impression imposed by politics and media. The designers named the collection “Trinkets,” because the small things can indeed reflect the big picture.
Hints of Native American elements are seen in vests and jackets, as the designers expand upon their use of prints and patterns; western influences modeled in their signature silk wool fabrication are seen in reinvented “denim” jackets and “denim” pants, which are finished with touches of rhinestones to represent Hollywood glam; and Private Policy’s abstract touch finishes the collection with pieces made to resemble “Thank You, Thank You, Thank You” plastic bags found in convenience stores across America.
To pull the collections inspiration together, a capsule collection of wallet chains and hangtags, another signature piece from collections past, is incorporated into the collection and designed in collaboration with 11 NYC creatives. The hangtags which display phrases of whimsy, politicalism, pride and fun are meant to express the collaborators vision of America and/or their everyday life. Each chain was then customized with “trinket” charms, a way of linking together the collaborators vision and giving them a medium to express their views and wants for America.
